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October 29, 2005
Pajamas Media
The site, when it launches, won't be called Pajamas Media. And right there you can start to taste the disaster in the air. Reynolds (and the bloggers involved) have been just flogging this beast for months, but when it launches, they're going to throw all that marketing work a curve by renaming it. Why not name it immediately? We don't know, but we have some ideas. Sloth and ineptitude come to mind, but what sticks to the wall as far as we're concerned is arrogance: Readers will just show up, because they can't live without this cabal.We still like Instapundit a lot, or we wouldn't bother posting. But it is beginning to resemble an online Tonight Show ("James Lileks popped in! Tell us about your new book, Jim!"). And Pajamas Media is beginning to come across as the HuffPo of the center-right. Did we need this?
"Instacrony," mister snitch!, October 26, 2005
Posted at October 29, 2005 02:24 PM | Categories: Humor
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